Happn, a leader in the dating app market, has introduced innovative voice features to enhance the sensory experience of online dating. Starting in France and Argentina, these features will soon be available globally, aiming to bring singles closer to a real-life interaction feel.

A recent survey highlighted the importance of a partner’s voice in attraction, with 80% of Brits considering it significant. Interestingly, 53% of participants admitted to altering their voice when attracted to someone. Preferences in voice tones and accents were also noted, with husky voices and Italian accents rated as highly attractive.

The newly launched voice capabilities include audio notes, audio calls, and an audio feed on profiles, allowing users to connect more personally and emotionally. These features are designed to integrate seamlessly with existing app functionalities and will be available for free to all Happn users.

Happn continues to facilitate real-life connections through its unique geolocation feature, with a user base of over 109 million globally. This initiative reflects Happn’s commitment to innovating user experience in line with evolving social habits and dating preferences.